Marketing Syrup as Reverse Osmosis or Pipeline Free

[Scm]

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[ecolbeck]

My label (which restarted your rant) stating that my syrup is RO free, does NOT imply that RO is bad. It simply states the process I used. “Small batch boiled, NO RO, NO Defoamer” All things, someone may be interested in. If I said RO free for better flavor. Then I could understand why you may be offended (not that it matters to me, anyways).

What exactly is RO free syrup supposed to imply (if not that RO is bad)?

[ecolbeck]

My label (which restarted your rant) stating that my syrup is RO free, does NOT imply that RO is bad. It simply states the process I used. “Small batch boiled, NO RO, NO Defoamer” All things, someone may be interested in. If I said RO free for better flavor. Then I could understand why you may be offended (not that it matters to me, anyways).

You can't "simply state the process" and then claim that it has no meaning.

[Scm]

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[Scm]

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[RileySugarbush]

My label (which restarted your rant) stating that my syrup is RO free, does NOT imply that RO is bad. It simply states the process I used. “Small batch boiled, NO RO, NO Defoamer” All things, someone may be interested in. If I said RO free for better flavor. Then I could understand why you may be offended (not that it matters to me, anyways).

How would you feel if someone set up next to you at a market with syrup labeled " No plastic tubing used to produce this syrup"?

[GeneralStark]

I cant wait to get a copper kettle. Your heads will explode with that label.

You brand name could be "Old Smokey" ...

[DaveB]

It does have meaning. Like I said above. RO changes the flavor. That’s a fact of the study. Page 15. What I didn’t say was that it makes the flavor better. Simply stating that its RO free, does not automatically imply RO is bad.

I've seen you quote that several times but you fail to also highlight the fact that it says "these results indicate that any impact is quite subtle, and beyond what most people are able to perceive." The study clearly states that any changes are not negative and since they are beyond what most people are able to perceive, it seems like a moot point to me.

Further, the paper you are quoting states "because the total quantity of volatile flavor compounds doesn’t always equate with the perceived level of flavor (Belitz et al. 2004), a sensory evaluation experiment was also conducted". As was been shown earlier in this thread, there seemed to be a preference toward RO'd syrup so I don't see why you keep pointing that out. Normally if something is "changed" you would want to point out that it is changed for the negative but since it is not changing for the negative it's confusing as to why that's important.

[GeneralStark]

The study clearly states that any changes are not negative and since they are beyond what most people are able to perceive

Normally if something is "changed" you would want to point out that it is changed for the negative but since it is not changing for the negative it's confusing as to why that's important.

RO may actually improve flavor. Think of all the crap (mouse turds included) that get filtered out of the sap before it is boiled if you use an ro.

I totally agree with the second statement.

[heus]

SCM I agree with others that feel that your statement on the label implies that Ro'ed syrup is inferior.