Clan Delaney
03-22-2009, 09:39 AM
So...
If you were to walk into a bookstore and go searching for a book on making maple syrup, where would you go? I ask because I think I already know the answer, and I'm guessing it's not "Cookbooks".
I work for a very noble company that happens to sell books, and in the course of my day last week I found this book:
http://images.barnesandnoble.com/images/14960000/14964501.JPG
Imagine my surprise when I saw it was destined to be shelved under Cookbooks - Herbs/Spices/Condiments! What!?! My maple syrup, a condiment? Never! Ketchup is a condiment. Mustard is a condiment. Maple syrup, however, is Food. That's my stand, and I'm sticking to it.
We have a system in place that allows booksellers to suggest changes in book placement, so I made a request. Any book about how to make maple syrup clearly belongs in Nature - Agriculture, I said. I was able to get a change made, but only into the Regional Cookbooks section. (I also got a note from the people that make these changes that said they love real maple syrup, and that I should sell some at the NYC Farmer's Market. Tomahawk, you've got customers! It's Manhattan - $18 pints! Go for it!)
I am not satisfied with Regional Cookbooks. I plan to make another attempt at correcting this maple misconception, but I need your help! Take a minute to do the attached poll, and I'll pass on the weight of it's opinion with my next request.
If you were to walk into a bookstore and go searching for a book on making maple syrup, where would you go? I ask because I think I already know the answer, and I'm guessing it's not "Cookbooks".
I work for a very noble company that happens to sell books, and in the course of my day last week I found this book:
http://images.barnesandnoble.com/images/14960000/14964501.JPG
Imagine my surprise when I saw it was destined to be shelved under Cookbooks - Herbs/Spices/Condiments! What!?! My maple syrup, a condiment? Never! Ketchup is a condiment. Mustard is a condiment. Maple syrup, however, is Food. That's my stand, and I'm sticking to it.
We have a system in place that allows booksellers to suggest changes in book placement, so I made a request. Any book about how to make maple syrup clearly belongs in Nature - Agriculture, I said. I was able to get a change made, but only into the Regional Cookbooks section. (I also got a note from the people that make these changes that said they love real maple syrup, and that I should sell some at the NYC Farmer's Market. Tomahawk, you've got customers! It's Manhattan - $18 pints! Go for it!)
I am not satisfied with Regional Cookbooks. I plan to make another attempt at correcting this maple misconception, but I need your help! Take a minute to do the attached poll, and I'll pass on the weight of it's opinion with my next request.